Troyan is a charming town located in the heart of Bulgaria, known for its rich history, traditional crafts, and beautiful natural surroundings. Nestled near the Balkan Mountains, Troyan offers visitors a blend of cultural heritage and outdoor activities.
The town is famous for its pottery, traditional architecture, and proximity to national parks, making it an ideal destination for those interested in Bulgarian culture and nature.

The Troyan Historical Museum showcases the region's history, culture, and traditions through a variety of exhibits including archaeological finds, ethnographic collections, and artifacts related to local crafts such as pottery.

One of Bulgaria's largest and most famous monasteries, the Troyan Monastery is renowned for its beautiful frescoes, woodcarvings, and peaceful setting in the Balkan Mountains. It is an important spiritual and cultural site.
Troyan is famous for its traditional pottery, and visitors can explore workshops where artisans create distinctive ceramics using age-old techniques. These workshops offer a chance to see the craft in action and purchase unique souvenirs.

Located near Troyan, this national park is a haven for nature lovers, offering hiking trails, diverse flora and fauna, and stunning mountain landscapes. It is ideal for outdoor activities such as trekking, bird watching, and photography.

A scenic mountain pass near Troyan, Beklemeto offers panoramic views of the Balkan Mountains and is a popular spot for hiking and winter sports. The area is also rich in historical significance with remnants from past military routes.

Located a short drive from Troyan, Etara is an open-air museum that recreates traditional Bulgarian village life with authentic crafts, workshops, and demonstrations. It provides a vivid glimpse into the country's cultural heritage.

Famous for its traditional crafts and pottery, Oreshak is a nearby village where visitors can experience rural Bulgarian life and explore artisan workshops. It is also home to the Troyan Museum of Folk Art and Applied Arts.

The art gallery in Troyan features works by local and national Bulgarian artists, showcasing a variety of styles and mediums. It is a cultural hub for art lovers visiting the town.

The local market in Troyan is a vibrant place to experience everyday Bulgarian life, offering fresh produce, traditional foods, and handmade crafts. It is an excellent spot for tasting local flavors and buying souvenirs.

The extensive network of hiking trails around Troyan provides opportunities for exploring the natural beauty of the Balkan Mountains. Trails vary in difficulty and lead to scenic viewpoints, waterfalls, and wildlife habitats.